TY  - BOOK
AU  - Mahajan,J.P.
AU  - Anupama Mahajan
TI  - Principles of Marketing
SN  - 9789325980600
U1  - 658.8 
PY  - 2017///
CY  - New Delhi
PB  - Vikas Publishing House
KW  - Commerce
KW  - Marketing
KW  - Economics
ER  -